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The Boodles Classique Makes a Magnificent Move to The Mere
The Mere wins exclusive contract to hold the North West’s Most Elegant Garden Party
The Mere Golf Resort and Spa announces new contract with The Boodles Classique. The Boodles Classique, an exhibition tennis event and billed as the North West’s most elegant garden party, will be hosted for the very first time by The Mere Golf Resort and Spa having secured the exclusive contract.
The Boodles Classique’s move to The Mere follows a rigorous review of the North West’s most exclusive, luxurious venues. The Mere was chosen for its proven record in premium corporate hospitality events, its unique location in the North West for access, especially to both Manchester and Liverpool, and the picturesque backdrop of the Mere Lake next to its award-winning golf course.
In conjunction with the resort’s superb facilities following its £15 million redevelopment last year, the independently owned resort provides the combination of location, setting and facilities to complement The Boodles Classique’s desire to rebrand the event as one of the most unique networking and entertaining events whilst bringing some of the best tennis to the North West.
“It’s a testament to The Mere’s pedigree and track record in excellence that it has been chosen as new hosts of this major event in the North West. From event hospitality to customer service, The Mere is renowned in the region and with its newly launched facilities; we know there is a treat in store for customers coming to the Boodles Classique this year, comments Nicholas Wainwright, Chairman of Boodles.
The event takes place over two corporate days, 27th-29th June 2013 and culminates in the Boodles Ball on the Saturday evening. It offers an opportunity to watch and mingle with some of the best known players in tennis, with Mark Philippoussis, Henri Leconte and former Wimbledon champion Richard Krajicek already committed to attend the event.
The two days feature a Moet & Chandon Champagne Reception on arrival, a three course gourmet lunch after which the tennis commences. This is followed by an Asahi Afternoon Tea Party. The Saturday evening event includes additional tennis followed by a gala dinner reception including a fashion show, and then a three course gourmet meal.
Mark Boler, co-owner at The Mere, comments: “We’re really excited to be kicking off our 2013 summer season by hosting this event. It’s a significant opportunity to showcase our resort to a new audience of loyal followers and we are delighted that the Boodles Classique has chosen us as hosts of the event here at The Mere. All the staff are very excited and we can’t wait to put our Mere twist on this event to enhance the event experience.”
The event is supported by a range of sponsors including: Asahi, Blue Bell BMW, Etihad Airways, Charles Stanley Financial Solutions, Asahi, Sunseeker with partners including The Warren, Bang and Olufsen, Moet & Chandon champagne, RocheBobois, Cheshire Life and Manchester Airport.
Written and submitted by Clare Wall