Dog Cuddles are the Ultimate Escape from Digital Dependency | Knutsford Times

Knutsford’s Barking Mad says dogs are perfect for escaping digital dependency

By on April 14, 2019

Initially the internet was perceived as an amazing escape from the humdrum of everyday life but after years of technological revolution, people are questioning their online habit and looking for real life solutions to escape digital dependency. Cuddling and caring for a friendly dog could be the perfect solution to distract us from digital devices, suggest local dog lovers from Barking Mad Knutsford.

In media regulator Ofcom’s annual Communications Market Report in August 2018, a decade of digital dependency was highlighted. Survey data showed that ‘one in five people spend more than 40 hours a week online’ and British people are ‘checking their smartphones every 12 minutes.’

These shocking statistics highlight the negative effects that spending too much time online can have on significant numbers of people. The report said that some people feel that ‘they are always at work’ while 54% of people surveyed admitted that ‘connected devices interrupt face to face conversations with friends and family.’

Dogs have been proven to encourage us to exercise, get out and about more and generally improve our well-being. After all, who can resist those puppy dog eyes pleading for a walk? This has been documented by Deborah L. Wells of the School of Psychology, Queens University, Belfast, in ‘The Effects of Animals on Human Health and Well-Being’ which concluded:

“This particular companion animal can contribute to a significant degree to our well-being and quality of lives.”

Amanda Prentice of Barking Mad Knutsford enthuses,

“We are currently seeking more hosts in the local area to care for dogs whose owners are away. This is an ideal opportunity for retired people, home workers, families, or teaching professionals, to experience the joy and life enhancing benefits of canine companionship, at a time to suit them.

Cuddling and caring for a lovely dog provides real interaction and exercise. We witness families’ leisure time being transformed by visiting dogs. The dogs arrive with all their own food, bedding, toys and treats, with all insurance and administration taken care of by ourselves. There is no need to provide anything other than your time and affection and a loving home environment. If you are real dog lovers and have some free time, we would love to hear from you!”

To find out more about becoming a Barking Mad host, you can call Amanda Prentice on 01565 760165 or visit

About Lucy Thorpe

Lucy Thorpe is a freelance journalist who writes for the Knutsford Times - covering stories and news in and around Cheshire and Greater Manchester. If you've got a story to share, or would like to speak to Lucy, please email

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